OWN is the week’s most watched cable network among Top 25
The OWN cable network was the only channel to have four shows among the Top 25 watched in Black households for the first week of March. OWN’s partnership with Tyler Perry’s programs yielded 5.7 million viewers, with Haves and Have Nots leading the way. BET had the No.1 spot with The Game’s 2.9 million viewers.
BET was the second most watched cable net with 4.5 million viewers for three shows. Bravo took third position with 4.3 million, also for three programs.
The total number of viewers for the Top 25 cable shows, according to Nielsen, was down three percent from the previous week to 30.5 million.
Top 25 Cable Shows in Black Households
Rank | Program | Network  | AA Rating | AA Share | AA Viewers 2+(000)
|
1 |
THE GAME | BET |
13.7 |
19.4 |
2,929 |
|
2 |
HAVES AND THE HAVE NOTS | OWN |
13.3 |
18.6 |
2,665 |
|
3 |
REAL HOUSEWIVES ATLANTA | BRAVO |
13.0 |
19.0 |
2,516 |
|
4 |
BASKETBALL WIVES LA | VH1 |
8.5 |
11.7 |
1,678 |
|
5 |
SINGLE LADIES | VH1 |
7.0 |
9.6 |
1,433 |
|
6 |
TYLER PERRY SHOW | OWN |
6.8 |
9.7 |
1,301 |
|
7 |
BLOOD, SWEAT & HEELS | BRAVO |
6.4 |
8.9 |
1,216 |
|
8 |
WALKING DEAD | AMC |
6.2 |
8.7 |
1,328 |
|
9 |
WWE ENTERTAINMENT | USA |
6.2 |
8.9 |
1,246 |
|
10 |
WWE ENTERTAINMENT | USA |
5.9 |
8.0 |
1,137 |
|
11 |
WWE ENTERTAINMENT | USA |
5.9 |
8.1 |
1,181 |
|
12 |
NBA BASKETBALL | TNT |
5.6 |
8.2 |
1,169 |
|
13 |
BASKETBALL WIVES LA | VH1 |
5.2 |
7.4 |
1,111 |
|
14 |
MARY MARY | WE |
4.7 |
6.6 |
984 |
|
15 |
BET MOVIE OF THE WEEK | BET |
4.6 |
6.8 |
920 |
|
16 |
SATURDAY MOVIE III | LIFETIME |
4.6 |
7.5 |
845 |
|
17 |
HAVES AND THE HAVE NOTS | OWN |
4.6 |
6.7 |
821 |
|
18 |
LOVE THY NEIGHBOR | OWN |
4.6 |
6.6 |
964 |
|
19 |
WWE FRI NIGHT SMACKDOWN | SYFY |
4.1 |
6.5 |
796 |
|
20 |
NBA BASKETBALL | TNT |
4.0 |
6.8 |
768 |
|
21 |
NBA REGULAR SEASON | ESPN |
3.8 |
6.0 |
746 |
|
22 |
SUNDAY MOVIE II | LIFETIME |
3.8 |
5.8 |
742 |
|
23 |
SUNDAY MOVIE III | LIFETIME |
3.8 |
5.3 |
764 |
|
24 |
BET MOVIE OF THE WEEK | BET |
3.6 |
5.7 |
664 |
|
25 |
ONLINE DATE RIT AMER MALE | BRAVO |
3.5 |
5.0 |
661 |
Source: The Nielsen Co. Number of viewers ages 2+ shown in thousands (1,000 = 1 million). Rankings are based on share of black households. Representing more than 13.45 million television households in the U.S., the African-American television audience is the largest minority segment in Nielsen’s measurement samples. All times Eastern.
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