YWCA, PNC, UPMC among those named ‘Vibrant Champions’

SABRINA SAUNDERS MOSBY (LEFT) IS PRESIDENT AND CEO OF VIBRANT PITTSBURGH. ANGELA REYNOLDS (RIGHT) IS CEO OF 2024 VIBRANT CHAMPION YWCA GREATER PITTSBURGH.

Comes at a time when DEI is under attack across the country

The New Pittsburgh Courier has learned that 15 companies and organi­zations were named “2024 Vibrant Champions” by the organization Vibrant Pittsburgh for their com­mitment to Diversity, Eq­uity and Inclusion.

It comes at a time when DEI is under attack across the nation, as some com­panies try to ease out of supporting DEI in its hir­ing practices and employ­ee-bonding activities.

The “2024 Vibrant Champions” are: Aires, Ansys, BNY, Communi­ty College of Allegheny County, DICK’s Sporting Goods, Giant Eagle, Hugh Lane Wellness Founda­tion, People’s Gas/Essen­tial Utilities, PNC Finan­cial Services, Pittsburgh Promise, Schell Games, U.S. Steel, UPMC, Wom­en’s Center and Shelter of Greater Pittsburgh, and YWCA Greater Pitts­burgh.

To become a Vibrant Champion, participating organizations had to score a 95 percent or better in the “Vibrant Index 5.0” assessment, a joint effort from Vibrant Pittsburgh and the Allegheny Con­ference on Community Development. Roughly 100 organizations partic­ipated, and those organi­zations represent 185,000 people, or 16 percent of the Pittsburgh region’s work­force.

According to a statement from Vibrant Pittsburgh, this year’s Vibrant Index 5.0 evaluated organiza­tions on various crite­ria, including leadership commitment, workplace culture, recruitment and retention, and supplier diversity. This year’s Vi­brant Index featured en­hanced metrics and deep­er insights, reflecting the evolving landscape of DEI best practices.

Diversity, Equity and Inclusion programs and practices have been un­der attack, especially af­ter the billionaire Elon Musk, who owns X, for­merly known as Twitter, called DEI “another word for racism. Shame on anyone who uses it.”

In June 2023, the U.S. Su­preme Court, armed with former President Don­ald Trump’s appointees, struck down Affirmative Action, which effective­ly ended race-conscious admissions practices at colleges and universities across the country. Jus­tice Clarence Thomas, who is Black, voted to eliminate Affirmative Ac­tion. He wrote in his de­cision: “While I am pain­fully aware of the social and economic ravages which have befallen my race and all who suffer discrimination, I hold our enduring hope that this country will live up to its principles that…all men are created equal, are equal citizens, and must be treated equally before the law.”

Big companies such as Google and Meta (which owns Facebook) have cut DEI-related positions and programs. The same can be said about the vid­eo conferencing platform company Zoom, which cut its internal DEI team. DoorDash, Lyft and Home Depot also took the knife to DEI teams there, slashing them by at least 50 percent.

In July 2023, 13 Repub­lican attorneys general wrote a letter to the top corporations in their re­spective states, practi­cally warning them not to use racial preferences in hiring and promotion decisions. In the letter, obtained by the Couri­er, the attorneys general wrote that “the Supreme Court’s recent decision should place every em­ployer and contractor on notice of the illegality of racial quotas and race-based preferences in em­ployment and contracting practices.”

The letter ended with: “We urge you to imme­diately cease any unlaw­ful race-based quotas or preferences your compa­ny has adopted for its em­ployment and contracting practices. If you choose not to do so, know that you will be held account­able—sooner rather than later—for your decision to continue treating peo­ple differently because of the color of their skin.”

Among the 13 Repub­lican attorneys general who co-signed the letter were West Virginia’s at­torney general, Patrick Morrissey, and Indiana’s attorney general, Todd Rokita.

Pennsylvania has a Democratic attorney general, Michelle Hen­ry, and by the November General Election, the next Pa. attorney gen­eral could be Pittsburgh native and Democrat Eu­gene DePasquale. He’ll be opposed by Republican Dave Sunday in the elec­tion for AG.

DEI practices are not under attack as much in the Pittsburgh region, although the Vibrant Pittsburgh annual report showed that even though there were 15 Vibrant Champions crowned, there were some 85 com­panies and organizations that participated and didn’t get the Vibrant Champion designation. That doesn’t mean they aren’t committed to DEI practices, but it does show that those compa­nies could do more than they’re currently doing.

PANELISTS SPEAK DURING VIBRANT PITTSBURGH’S FIRST LIVE “REPORT TO THE REGION” ON JUNE 25, DOWNTOWN. THEY INCLUDE SABRINA SAUNDERS MOSBY, PRESIDENT AND CEO, VIBRANT PITTSBURGH; ROBERT CHERRY, CEO, PARTNER4WORK; AUGUSTINE (GUS) FAUCHER, SENIOR VICE PRESIDENT AND CHIEF ECONOMIST, THE PNC FINANCIAL SERVICES GROUP; AND MAJESTIC LANE, CHIEF EQUITY OFFICER, ALLEGHENY CONFERENCE ON COMMUNITY DEVELOPMENT.

U.S. Steel was more ecstatic than a kid on Christmas morning about their Vibrant Champi­on designation for 2024. “U.S. Steel’s 2024 recog­nition as a Vibrant Pitts­burgh Champion is an­other proof point of the progress we are making in our commitment to build and maintain a cul­ture of belonging across our global operations,” said U.S. Steel President and Chief Executive Offi­cer David B. Burritt, in a statement.

“Our Vibrant Index re­sults give us confidence that the DEI goals we have set for ourselves align with the larger goals of the region, and even the country, to at­tract, retain and grow a diverse workforce ready to tackle the challenges of the future,” added Mike Williams, U. S. Steel Vice President and Chief Hu­man Resources Officer.

YWCA Greater Pitts­burgh was another Vi­brant Champion for 2024, the second consecutive year it was selected. In 2023, Chief Executive Officer Angela Reynolds touted how the organi­zation created a position of Vice President, Equity and Culture, who makes sure all of its policies are aligned with leading practices when it comes to gender pay equity and transparency.

“We aim to be a model workplace for a diverse workforce,” Reynolds said.

New for 2024, Reynolds said the organization ad­opted the CROWN Act, which allows for Black women to wear their natural hair in any style without retribution, and the organization has formed strategic part­nerships with non-profits “that are working to ad­vance racial justice and gender equity,” Reynolds said.

BNY Mellon was anoth­er Vibrant Champion. Its Director/Pittsburgh Re­gional Manager Andrea Stanford said that the company in April 2024 launched its first Enter­prise-Wide Community Month, which gave em­ployees the opportunity to volunteer in the com­munities where they live, work and play. “That’s what we believe in thriv­ing together as core to our success as a firm and as a community,” Stanford said.

DICK’s Sporting Goods, or DSG, has Teammate Resource Groups that help employees gain a support network based on certain identities or beliefs. DSG went full steam ahead on enhanc­ing those TRGs with the help of its DEI office. It’s a big reason they were named a 2023 Vibrant Champion, and repeated the honor in 2024.

One of the TRGs is BLN, or Black Leadership Net­work. In a produced video for 2023, DICK’s employ­ee Dominique said that BLN made her feel “as if I’m thriving and not sur­viving. There’s a differ­ence of watching a finals championship game and being a part of the fi­nals championship game. Knowing that my values, experience and opinions matter, and all the tools needed to be successful, is a game-changer.”

At the conclusion of the Vibrant Index 5.0 report, Vibrant Pittsburgh CEO Sabrina Saunders Mos­by, an Oakland Catholic High School graduate, re­iterated that words from company leaders are not enough. “True progress is achieved through actions rooted in genuine com­mitment and guided by data-driven strategies.”

Mosby ended her letter with the famous phrase: “Good intentions don’t change the world—ac­tions do.”

 

 

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