A California Target store photographed on Jan. 18, 2025. Smith Collection/Gado/Getty Images
by Timeka N. Tounsel, University of Washington
Some Black consumers may be breaking up with...
The thoughtfulness counts more than the timeliness. Maria Korneeva/Moment via GettyImages
by Rebecca Walker Reczek, The Ohio State University; Cory Haltman, The Ohio State University,...
All she wants for Christmas…. Kraft74/Shutterstock
by Benjamin Beef, IÉSEG School of Management
The emotional and unifying power of traditional festivals could only interest marketing. More and...
The thoughtfulness counts more than the timeliness. Maria Korneeva/Moment via GettyImages
by Rebecca Walker Reczek, The Ohio State University; Cory Haltman, The Ohio State University,...
Democratic presidential nominee Vice President Kamala Harris speaks during a campaign rally at Erie Insurance Arena, in Erie, Pa., Oct. 14, 2024. (AP Photo/Jacquelyn Martin)
by...
by Andre Martin, University of Notre Dame
Businesses are often tempted to cut their marketing budgets for the short-term savings it provides – but those...
(l-r) Angel Reese and Kamilla Cardoso Photos by Charles Hallman
by Charles Hallman, Minnesota Spokesman-Reporter
The 2024 WNBA regular season is a lot more than Caitlin...
Carolyn Peck, Andraya Carter and LaChina Robinson Courtesy of Instagram/lachinarobinson
by Charles Hallman, Minnesota Spokesman-Recorder
The first regular season edition of “WNBA Countdown,” ESPN’s pre-game show, premiered...
Jason Kelce is sticking with his underdog brand as his post-NFL career takes off. Tim Nwachukwu/Getty Images
by Amy Lavin, Temple University and Sheri Lambert,...
