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Martha Stewart

Will latest inflammatory comments tarnish Trump's brand?

NEW YORK (AP) _ Is Donald Trump's business empire as Teflon-coated as his hair appears to be? Trump has found himself on the receiving end...

Nigella Lawson: A brand blemished but unbowed

When celebrity chefs cut themselves, how much they bleed is a matter of brand. Case in point: this year's messy public eruptions around two of...

Celebrity-store partnership runs risks

In this Nov. 11, 2007, file photo, recording artist Jay-Z performs at Hammerstein Ballroom in New York. (AP Photo/Gary He, File) by Anne D'InnocenzioAssociated Press Writer NEW YORK (AP) — When big-name celebrities pair up with big businesses, customers often believe the adage: You are the company you keep. Rap artist Jay-Z is learning that firsthand. He has complained this week that he's been unfairly "demonized" because he hasn't backed out of his collaboration with Barneys New York after the luxury retailer was accused of racially profiling two Black customers.

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