The New Pittsburgh Courier has learned that Merritt McKenzie has been named Chief Operating Officer at Phoenix Physical Therapy in Cranberry Township. Merritt brings over 26 years of healthcare experience with more than 21 years in leadership. He has held senior executive roles in clinical, sales, operations, and general management functions, including 20+ years with private equity-backed organizations.
McKenzie is known for cultivating strong relationships with clinicians and referring physicians, driving improved healthcare operations and patient outcomes, and growing organizational revenues, earnings, and market share within ambulatory healthcare service settings. His experiences include inpatient, outpatient, and home care in physical rehabilitation, applied behavior analysis (ABA)/Autism care, workers’ compensation, and personal injury.
In his role, McKenzie will manage the day-to-day operations of Phoenix Physical Therapy and identify opportunities to enhance clinical care, strengthen referral source relationships and help the organization grow. He will also lead the company’s efforts to improve operational processes and introduce new programs while working together with the regional leaders to position Phoenix for long-term success.
He was most recently the President of the Therapy/Applied Behavior Analysis Division of Aveanna Healthcare, managing its business with 1,300 employees in over 50 locations. During his tenure, he led the unification of the therapy and ABA business units, drove year-over-year earnings, opened several de novo clinics, and achieved a strong patient satisfaction score for therapy and ABA services.
“I am excited to join the Phoenix Physical Therapy team,” said McKenzie, in a statement. “My experience in the healthcare industry, commitment to delivering patient-centered care, as well as a passion for building, empowering, and leading teams have positioned me well for this opportunity.”
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